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Lumos Capital Group, LLC
Lumos Capital Group, LLC

Growth Marketing Associate, Madrid



Marketing & Communications, Sales & Business Development
Madrid, Spain
Posted on Tuesday, September 12, 2023
Consumer · Madrid · Hybrid Remote

Growth Marketing Associate, Madrid

#About Ironhack

Our mission is to be the most outcomes-driven institution in the world at scale! We are a global marketplace for tech talent, where we offer tech bootcamps and partner with companies to impact the lives of our students in a meaningful way. We empower students to create a new career path in tech, get that next promotion, or start their own company.

#Why join Ironhack

Our culture is characterized by collaboration, which is the way we roll. We like to take on challenges with a smile on our faces! We work in flat hierarchies with open communication. Join Ironhack and we guarantee a bootcamp-paced learning experience in a high-growth environment, where together we can change the future of education!


  • Remote-friendly policy for Global Team employees and work-from-home specific policies for Local Team employees
  • 22 working days of holidays per year
  • Flexi Fridays (6 hour workday)
  • Eloomi full access
  • Learn to code, design, or analyze data: Enroll in our part-time courses for free!
  • Honest Greens partnership for employee discount on healthy meals
  • A mentor for the first 3 months of onboarding
  • Individual career development plans with courses to help you build new skills
  • Amazing events with our students, team-building activities, and company retreat

#About the gig

You will engage with our community through local marketing campaigns, with a KPI mindset, and applications and booked students coming from your initiatives.
Be an active member and an Ironhack brand ambassador in outside communities.

Increase Ironhack’s visibility and reach through community-building with other local tech players.

Work collaboratively and effectively with in-market colleagues and global teams.


  • Plan, develop, and execute in-person and digital events (i.e., webinars, podcasts) to promote the campus around the city. From the idea to the speaker hunt, the logistics needed, and the final promotion through our own and external channels to make it a success
  • Be proactive and engage with other communities and 3rd party events (e.g., hosted by other local tech players) and become the Ironhack ambassador.
  • Detect new local sponsored opportunities to promote different activities (paid newsletters, branded content in local niche media sites, etc.).
  • Write locally relevant blogs, articles, and white papers to create further awareness of Ironhack and to generate leads
  • Nurture local leads and applicants to ensure they turn into booked students;
  • Use global templates and localize them to fit the needs of our market
  • Work with global teams to ensure global product launches (e.g., new vertical) and marketing initiatives (e.g., scholarships) are executed successfully in local market
  • Share success stories of current students and alumni with the global marketing team so that they can be used in blogs, articles, social posts, and other Ironhack channels
  • Work with the global marketing team and agencies on locally relevant keywords, and run A/B tests to optimize paid and organic lead gen efforts
  • Share learnings from your market with other markets and global teams; likewise, apply best practices from global and other markets locally

#Is this you?

  • You have a degree in Marketing, Communication, or a related field;
  • Excellent written and verbal communication skills in English;
  • Community and/or business development experience; We need someone who grows our local community through events management, content creation, and partnering with other communities; experience with social media is a definite plus.
  • Results-focus: You are very focused on delivering on your commitments and goals
  • Outgoing personality: It is about setting up the event live and networking afterward to make sure the Ironhack brand is visible. You are the voice and the face of the brand
  • Creative person: Pay attention to industry trends and create posts and content pieces that engage with our target personas in order to grow our accounts and our brand awareness
  • You are passionate about the Education sector and driven by our mission of changing people’s lives
  • You are a great collaborator and have a distinct growth mindset. You don’t accept “it can’t be done” and instead figure out a way to make it happen
    Remote status
    Hybrid Remote


    Casa del Lector

    28045 Madrid


    We believe in global benefits that help us feel our best and do our best

    • Flexible work environment

      We believe in individual responsibility and autonomy. Enjoy a hybrid work culture and a very flexible environment that promotes your work-live balance

    • Growth and development

      Boost your career with our individual development plans and keep your skills up to date with top-notch training

    • Fitness and wellness

      Access a global network of gyms and studios and enjoy wellness programs thanks to Gympass

    Our culture

    Our mission is to impact the lives of our students and of the people working here. We are a global community of passionate Ironhackers and together we are shaping and changing the future of education in a working environment with flat hierarchies

    About Ironhack

    Ironhack is a Global Tech School ranked top 2 worldwide. Our mission is to help people transform their careers and join a thriving community of tech professionals that love what they do.

    We do this through Intensive courses & bootcamps in Web Development, UX/UI Design, Data Analytics & Cybersecurity, as well as Career Services aimed at helping our students to be prepared to look for a job after the course.

    Founded in 2013
    Coworkers 200+
    Turnover $20M
    Consumer · Madrid · Hybrid Remote

    Growth Marketing Associate, Madrid

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